6 Trends You’ve Never Heard Of (That Might Explode) - My First Million Recap

Podcast: My First Million

Published: 2026-02-09

Duration: 56 min

Summary

In this episode, the hosts discuss six emerging trends that they believe could significantly impact various industries. They explore shifts in alcohol consumption, the rise of psychedelics, and innovative products targeting mental wellness and productivity.

What Happened

The episode kicks off with the hosts, Sam and Sean, diving into their observations of current trends, starting with the decline in alcohol consumption. Sam notes that spirit inventories are soaring, indicating a shift in consumer behavior where drinking is becoming less popular, and health-conscious choices are on the rise. This change has led to the growth of non-alcoholic beverages, a trend Sam initially doubted but now sees as substantial. They reflect on their own experiences and the influence of social media on this behavior, questioning whether the rise of TikTok scrolling is contributing to less social drinking.

The conversation then shifts to the increasing acceptance and use of psychedelics. Sam shares how many of his friends are engaging in psychedelic journeys regularly, hinting at a cultural shift towards exploring mental health and consciousness. They also discuss the emergence of companies like Ultra, which are marketing non-nicotine focus pouches as cognitive enhancers, targeting high performers. The hosts laugh about their own past experiences with nicotine and how the landscape has changed from a techie stigma to a trendy performance booster, indicating broader societal acceptance of these products.

Key Insights